With the ability to personalize the online advertising experience, remarketing strategies are gaining traction as one of the most popular internet marketing strategies. Online marketers no longer must rely on keywords as their only targeting strategy. Keywords haven’t been left behind as there are methods that work alongside them such as Remarketing Lists for Search …
Continue reading What You Need to Know About Remarketing Lists for Search Ads (RLSAs)
Trust is generally low among consumers. In fact, about 32% of consumers have trust for businesses and only about 13% trust advertising. So, if people don’t trust advertisements who do they trust? Their family, friends, and co-workers. You can take advantage of this trust. By establishing trust with your target demographic and making it a …
Continue reading How to Establish Trust with Your Target Demographic
As a digital marketer, one of the biggest things you can hope for with your content is that it goes “viral.” Viral is a social media and internet term that has been widely used and abused in the digital marketing world as the principle behind viral is much simpler than many people lead you to …
The common thinking among many Internet marketers is that you are never supposed to buy email lists because the people on that list don’t know you. After all, you don’t know for sure they are open to what you are selling. They may mark you as spam and get you banned from email services. All …
Continue reading Should You Pay for Leads to Expand Your Customer List?
Once visitors arrive on your page, what can you do to help them make the decisions you want them to, such as following your CTA? To answer this question, you have to identify three things about your visitors: Why are they on your website? How do they make decisions? How can the answers to these …
Continue reading How to Control How Visitors Behave On Your Webpages
Now is the perfect opportunity to enter the eBook industry for anyone trying to get their feet wet and start making lots of money online for a few simple reasons. There is no other time in history where you are able to develop a product at little to no cost, develop a marketing strategy, and …
Continue reading 3 Reasons Why You Should Consider Writing eBooks as a Business Model
If you want to get people reading your articles and emails, the first thing you need to do is come up with a good attention-grabbing headline. It should pop right out at them, make them think, and get them to click through to read the rest. There is a bit of an art to this …
Content marketing is becoming more important than ever. The absolute best way to create a popular website and build a list of loyal readers is to deliver high quality, informative, and entertaining content. This may sound easy but after a few months you begin to run out of ideas. Since you don’t want to keep …
Businesses thrive on marketing regardless of their size. The more money you can dedicate to your marketing efforts, the more customers you’ll be able to reach. While huge companies may have million-dollar marketing budgets, you can still follow their lead without spending quite as much. Every major marketing campaign has a few important elements. Large …
Advertising is a major part of marketing. As far as some people are concerned, it’s the only thing marketing really does. While we know this isn’t exactly true, learning how to create a good advertisement will help you get the most out of your investments. Most of the advertising you’ll do will be paid graphical …
Michael Ezeanaka 